Stop paying for the same customer twice.
Ads get the first order. Email gets the second, third and tenth. We build the full lifecycle (abandoned cart, browse abandonment, post-purchase and replenishment) and send campaigns that look as good as your product.
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What we fix for e-commerce & dtc
The problem
Ad costs keep going up.
What we do
Email flows that turn buyers you already paid for into repeat buyers.
The problem
Carts get abandoned.
What we do
A three-email cart recovery sequence with product reminders and social proof.
The problem
Customers don't reorder consumables.
What we do
Replenishment reminders timed to how long your product actually lasts.
Your automated email program
These run on their own once they're live, each triggered by what your customer does. We write, design and test every one.
| Sent | Subject line | |
|---|---|---|
| Abandoned cartOne hour after checkout is abandoned | One hour after checkout is abandoned | “You left something good behind” |
| Post-purchaseOrder delivered | Order delivered | “How to get the most out of your new serum” |
| ReplenishmentDay 25 after purchase | Day 25 after purchase | “Running low? Reorder in one click” |
| Cross-sell14 days after delivery | 14 days after delivery | “Customers who loved this also picked…” |
| Win-back90 days without an order | 90 days without an order | “It's been a minute. Here's 15% off.” |
Email marketing for e-commerce & dtc: common questions
What emails should e-commerce & dtc send to get repeat customers?
Start with automated emails that send themselves at the right moment: abandoned cart (one hour after checkout is abandoned), post-purchase (order delivered), replenishment (day 25 after purchase), cross-sell (14 days after delivery) and win-back (90 days without an order). Add a monthly campaign for news, seasonal offers and events, and you have a complete repeat-customer program.
How does email marketing bring more e-commerce & dtc customers back?
Email flows that turn buyers you already paid for into repeat buyers. A three-email cart recovery sequence with product reminders and social proof. Replenishment reminders timed to how long your product actually lasts.
How much does done-for-you email marketing cost for e-commerce & dtc?
Plans start at $497 a month and include strategy, a custom email template in your brand, copywriting, setup and monthly reporting. There's no long-term contract.
How long does it take to get started?
Most businesses have their first automated emails live within two to three weeks of the strategy call. After launch, you spend about 15 minutes a month approving upcoming emails.
Let's bring your customers back
Tell us about your business. We'll send a plan for the first five emails we'd build for e-commerce & dtc, plus a sample designed in your brand.
- A 30-minute call about your business and customers
- The first five emails we'd build for you
- A sample email designed in your brand, free
Prefer email? Write to hello@getrepeatcustomers.co