Turn one great dinner into a standing reservation.
Guests leave happy, then forget you exist until a competitor's ad reminds them to eat somewhere else. We keep your restaurant on their mind with emails that feel like an invitation from the chef, not a coupon blast.
We saved your table, Sofia.
The fresh pappardelle you loved last spring is back on the menu. Come by this week and dessert is on us.
Picked for you
Wood-fired pizza
Chef's tasting
Panna cotta
Luna Trattoria · 214 Main Street
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What we fix for restaurants
The problem
Tuesdays and Wednesdays are empty.
What we do
Midweek specials sent to the guests most likely to come, timed for the afternoon they're deciding on dinner.
The problem
You collect emails for reservations and never use them.
What we do
Every reservation becomes the start of a welcome series that tells your story and your menu.
The problem
Regulars drift away without anyone noticing.
What we do
Win-back emails go out automatically when a guest hasn't booked in 60 days.
Your automated email program
These run on their own once they're live, each triggered by what your customer does. We write, design and test every one.
| Sent | Subject line | |
|---|---|---|
| Welcome to the tableAfter the first reservation | After the first reservation | “Thanks for dining with us, here's the story behind the menu” |
| Review requestThe morning after the visit | The morning after the visit | “How was the risotto?” |
| Birthday dessertSeven days before their birthday | Seven days before their birthday | “Your birthday dessert is on us” |
| Midweek tableEvery Tuesday at 2pm | Every Tuesday at 2pm | “Chef's Wednesday menu, four courses, 20 seats” |
| We saved your seat60 days without a visit | 60 days without a visit | “Your table misses you” |
Email marketing for restaurants: common questions
What emails should restaurants send to get repeat customers?
Start with automated emails that send themselves at the right moment: welcome to the table (after the first reservation), review request (the morning after the visit), birthday dessert (seven days before their birthday), midweek table (every tuesday at 2pm) and we saved your seat (60 days without a visit). Add a monthly campaign for news, seasonal offers and events, and you have a complete repeat-customer program.
How does email marketing bring more restaurants customers back?
Midweek specials sent to the guests most likely to come, timed for the afternoon they're deciding on dinner. Every reservation becomes the start of a welcome series that tells your story and your menu. Win-back emails go out automatically when a guest hasn't booked in 60 days.
How much does done-for-you email marketing cost for restaurants?
Plans start at $497 a month and include strategy, a custom email template in your brand, copywriting, setup and monthly reporting. There's no long-term contract.
How long does it take to get started?
Most businesses have their first automated emails live within two to three weeks of the strategy call. After launch, you spend about 15 minutes a month approving upcoming emails.
Let's bring your customers back
Tell us about your business. We'll send a plan for the first five emails we'd build for restaurants, plus a sample designed in your brand.
- A 30-minute call about your business and customers
- The first five emails we'd build for you
- A sample email designed in your brand, free
Prefer email? Write to hello@getrepeatcustomers.co
